shanetward.com
ASSISTANT MANAGER ONLINE DESIGN (2013 – 2015)
At Southwest Airlines, I led a UX team and our agencies to create wires, comps, and fully functioning prototypes for user testing and delivery to development. I also developed the current style guide for the brand refresh. We worked on desktop, mobile, kiosks, and digital signage.
BRAND REFRESH PROJECT (DESKTOP)
Included with the rebranding effort, I led the creative direction of the new southwest.com desktop site.
Homepage
[arve url=”http://shanetward.com/wp-content/uploads/2019/01/MASTER-SWA-Homepage_v13.mp4″ align=”center” maxwidth=”500″ /]
Calendar
[arve url=”http://shanetward.com/wp-content/uploads/2019/01/MASTER_Calendar_v7.mp4″ align=”center” maxwidth=”500″ /]